8.6%
historical average shelf out-of-stock rate in Europe
An ECR synthesis of more than 50 FMCG studies.
ECR Europe / Corsten & Gruen
Built for merchandisers, store teams and regional managers
Know which shelf is costing you money. In which store. Right now.
From one photo, instantly detect stock gaps, execution issues, and audit risks — across all your stores, without being there.
Smartphone only No fixed cameras
Mobile
Capture shelf evidence in store
AI
Prioritize execution exceptions
Closed loop
Assign and verify corrections
Business impact
The shelf is a profit surface. Blind spots cost money.
ShelfGuide connects shelf visibility to the outcomes retail leaders measure: protected sales, field productivity and controlled execution risk.
43%
of shelf out-of-stock incidents can reduce checkout value
Through abandonment, another store or a lower-value substitution.
ECR Retail Loss+0.20–0.35%
sales potential per one-point improvement in in-stock rate
An industry experience range; actual results vary by retailer.
McKinsey, 2024Up to 4h
faster stock-out correction enabled by camera vision
A sector benchmark, not a claimed ShelfGuide customer result.
McKinsey, 2020Industry benchmarks are provided for context. They are not ShelfGuide performance guarantees; results must be validated in a pilot.
See the full impact analysisProduct vision · in development
From mobile capture today to autonomous store audits tomorrow.
The ShelfGuide robot is being developed as a new capture layer for the same AI engine: move through aisles, observe shelves and send prioritized actions to store teams.
It does not replace teams. It automates the search for anomalies so people can spend more time correcting, advising and serving shoppers.
Concept visual — design, capabilities and availability may evolve.
Live audit results
Every out-of-stock, visible and actionable
ShelfGuide highlights exactly where performance is at risk. Out-of-stock positions, low stock, and execution issues are flagged directly on the shelf image — so teams fix faster, and stores stay compliant and on target.
Live shelf audit
Casablanca Maarif · Last scan 2 min ago
Analysis complete — 4 issues detected at 10:42 AM
Shelf Score
76%
On-shelf availability
82.4%
Estimated resolution
18 min
Pilot ready
Know where you're losing revenue — and fix it in real time.
From one photo, detect stock gaps and execution issues instantly. Your teams act faster, and your stores stay on track.
- Field capture without fixed cameras
- Mobile
- Centralized action management
- Multi-store
Shelf Score
Demonstration scenario · 76% · 4 priority alerts